
The BBL and its ballooning popularity has shifted culture in ways that were unthinkable in the noughties, where Kate Moss’s “nothing tastes as good as skinny feels” diktat reigned supreme. There’s even already a name for it: the skinny BBL, though the phrase is currently also used to indicate a BBL done on a slim patient where surgeons might struggle to collect enough fat to use in the procedure. Hill’s not a fan – the look would be “even harder to achieve for anyone”, she says. Will the BBL ever truly die out? Lorry Hill predicts that it’ll simply evolve into a new iteration – think very thin women with large hips and butts, “like Kendall Jenner’s body”, she explains.


Since getting my BBL, I’ve become more self-accepting and loving.” “Over time, it became a huge insecurity for me, along with an ex- eating disorder that does still pop up. “I was bullied all my life about my ‘flat butt’,” she tells me.

Anne isn’t too worried, explaining that she doesn’t care if it goes out of fashion.
